TACO BELL FOUNDATION FRANMAC CONVENTION
I was commissioned to design a playing-card back for the Taco Bell Foundation’s Franmac Convention in Las Vegas, celebrating the impact of their scholars and the donors who make that work possible.
Rather than treating the card as a simple branded object, I wanted to push the format further, this small familiar design shaping into something expressive, loud and unmistakably Taco Bell.
PUSHING
THE DIRECTION
Two initial directions explored.
I put an emphasis on density of the compositions, introducing more texture and finding opportunities to marry Las Vegas and Taco Bell-inspired motifs throughout the design.
FUTURE OF US: HALL OF ANYTHINGS
Future of Us festival is a celebration of creative civic culture and collective imagination. I was invited to help celebrate community-sourced visions of what could be, turning speculative stories into four works of art that inspire both conversation and reflection.
PERSONAL ILLUSTRATIONS
ACRYLIC PLEIN AIRS
